Nenad Perić

Nenad Perić, born in 1979 in Belgrade.

Title: Doctor of Science in the field of Communication

Position: full professor and full professor of arts

Scientific fields of research: marketing, management, communication, media theory, culture and art

Education

Graduated from the Faculty of Dramatic Arts in Belgrade in 2002 (diploma recognized for the title of master in science and art). He specialized at VŠMU in Bratislava, Slovakia. He defended his master’s thesis entitled Media Planning-State and Perspectives in Serbia in 2006 at the Faculty of Dramatic Arts in Belgrade under the mentorship of dr Mirjana Nikolić.

He defended his doctoral dissertation “Creation and evaluation of media policy on the example of the Serbian Army” in 2008 at the Faculty of Media Culture in Belgrade (mentor Dr. Srbobran Branković). He also graduated from the SRO of the Military Academy in 2006, majoring in infantry, rank: captain in reserve, deputy company commander.

Work experience

– Institute for Serbian Culture Priština-Leposavić, 2021-, full professor (in the process of election to the research title).

– Faculty of Social Sciences, Belgrade, 2020-, full professor.

– Faculty of Diplomacy and Security, Belgrade, 2019-, full professor and head of the Department of Production of Culture, Arts and Media.

– College of Communications, Belgrade, 2017-2021, visiting professor

– Military Academy, Belgrade, 2011-2012, visiting professor for the topic of Media and Security at the Higher Studies of Security and Defense

– Metropolitan University, Belgrade, 2009-, assistant professor, associate professor and dean of the Faculty of Digital Arts (2013-2016).

– Accademia del Lusso, Milan-Italy, Belgrade, 2009-2010, professor.

– Vocational School for Propaganda and Public Relations, Belgrade, 2008-2009, teacher and professor of vocational studies.

Projects

National

Projection of trends of importance for the security of the Republic of Serbia until 2030, Institute for Strategic Research, project leader Dr. Miroslav Mitrović, research associate, 2021-; The goal of the project is to identify and explain social phenomena and processes that will significantly affect the security situation of the Republic of Serbia in the next decade. This goal stems from the view that a complete and clear understanding of these phenomena ensures adequate sizing, organization and efficient functioning of the security and defense system of the Republic of Serbia in preventing and counteracting the threat to national security.

Membership in editorial board of

Journals

– Member of the editorial board of the newly launched scientific journal Diplomacy and Security, 2019-2020.

– Member of the editorial board of the scientific journal Quality – Access to Success (WoS-ESCI), 2019-.

– Co-editor of the multidisciplinary scientific journal Middle-East Journal of Scientific Research, 2019-.

– Member of the editorial board of the multidisciplinary scientific journal Humanistika (2018-).

Conferences

– Member of the Scientific Committee of the Seventh International Conference Media and Economy, Banja Luka College, Banja Luka, Republika Srpska, 2021.

– Member of the Scientific Committee of the First International Conference on Sports Safety Management, Union University, Faculty of Sports, Belgrade, Serbia, 2014.

Thematic collections

– Co-editor of the international anthology Branding of States and Nations: Possibilities and Implications, Faculty of Business Studies and Law, Belgrade, Serbia, 2020.

Additional

– author of two multimedia exhibitions

– producer / co-producer of 10 exhibitions in Belgrade from 2008 until today (in: Muzej primenjenih umetnosti, Galerija RTSa, Međunarodni kulturni centar, UK Parobrod, Mikser, Kuća kralja Petra, CKS Šumice).

Mentorships for master’s and doctoral theses:

9 master’s theses and 2 doctoral dissertations

https://www.researchgate.net/profile/Nenad-Peric

https://metropolitan.academia.edu/NenadPeric?from_navbar=true

Membership in scientific and professional associations

– permanent member: NDAEB 2015-2018. 

– full member: Serbian Marketing Association 2012-.

– full member: Serbian Public Relations Association (2008-2012).

He has published 4 scientific monographs, is the author of over 80 scientific articles in international and domestic scientific journals and 11 papers at international and domestic conferences.

Papers indexed in WEB of Science

– Tihomir Vraneševi, Nenad Perić, „Comparative Analysis of Consumer Attitudes in Croatia and Serbia According to Domestic and Foreign Brands“, Economic Research, Vol 33:1, 2020. str: 68-86. ISSN 1331-677X ISSN 1848-9664 (Online) М22(5)

– Tatjana Mamula Nikolić, Nenad Perić, Ana Bovan, „Тhe Role of Feedback as a Management Tool in Performance Management Program“, Quality – Access to Success, Vol.21(177), 2020.  str: 3-8.  ISSN 1582-2559 ISSN 2668-4861 (Online) М23(4)

– Nenad Perić, Mirjana Milovanović, Tihomir Vranešević, „Predicting Customer Loyalty Levels of Professional Customers: The Case of Balkans“, EMC Review, Vol X No.2, 2020., str: 319-337.  ISSN: 2232-8823 (Print) ISSN: 2232-9633 (Online) М23(4)

– Andrijana Vasić Nikčević, Stefan Alimpić, Nenad Perić, „The Efficiency of Sales Promotion Methods Emphasing the Impulse Behaviour: Case of Serbia“, Quality – Access to Success, Vol.21(175), 2020.  str: 13-17. ISSN: 1582-2559  М23(4)

– Tihomir Vranešević, Nenad Perić, Tatjana Marušić, „Perception of Social Media as a Source of Relevant Information“, Zagreb International Review of Economics & Business, Vol. 22, No. 1, 2019, str: 133-144.    ISSN 1331-5609  M23(4)

– Mirjana Milovanović, Nenad Perić, Binary Logistic Regression as a Method of Predicting Customer Dissatisfaction in Resolving Complaints: The Case of Bosnia and Herzegovina, Serbia and Former Yugoslav Republic of Macedonia, Quality – Access to Success, Vol.20(173), 2019. str: 27-31. ISSN:1582-2559  М23(4)

– Nenad Perić, Tatjana Mamula Nikolić, Milica Slijepčević, „Clothes Consumption in RS: a Customer Behaviour Overview“, Теkstilec, 62(2),2019, стр:137-147. ISSN:2350-3696 М23(4)

– Tatjana Mamula, Nenad Perić, Nenad Vujić, „The Contribution of Innovative Leadership Style as an Answer to Global and Business Changes“, Quality – Access to Success, Vol. 20, No. 170/June 2019, str: 9-14. ISSN 1582-2559   М23 (4)

– Nenad Perić, Milica Vasiljević Blagojević, “Strategic Management and Crisis PR relationship”, ТТЕМ, Vol. 7., No. 1. 2012., cтр: 446-    ISSN: 1840-1503   М23(4)

– Nenad Perić, “Branding the State and the Nation (The Case of The Republic of Serbia)”, ТТЕМ, Vol. 6., No. 2., 2011., стр: 361-367       ISSN: 1840-1503   М23(4)

Languages

Dr Perić speaks English and Spanish.